Initially, 30 existing extensions will have the new Bits in Extensions feature.
Since their launch, Bits have become one of staple streams of revenue for Twitch streamers, apart from donations. Cheering with bits also grants the top fans with badges, which are exclusive to the channel. And now, the power of the Bits has been expanded in a feature known as Bits in Extensions.
Extensions are add-on features that allow a streamer to customise their channel with features like polls, minigames, tickers and more. There are over 150 extensions, many of them mobile friendly and Twitch has enables Bits in Extensions in over 30 of them. Tilted Trivia by Sliver.tv, OneView by Esports One, Bits Voting Studio by iPowow, Bithead Arcade by Doborog Games, Rock Paper Bits by Maestro, BOBMOB by vAudience are some of the Extensions with the feature enabled. Twitch says that 80% of the revenue will be given to the streamer while the developer will receive 20% of it.
Jeffrey Chow, product manager of Extensions at Twitch, said in a statement about the launch, “Our mission at Twitch is to help our community make a living on our service doing what they love, and that includes both content creators and developers. We built Extensions to best serve what Twitch is best known for: community interactions. By enabling revenue generation from Extensions, developers can make more of them, which ultimately opens up more interactive possibilities and monetization methods for content creators.”
Twitch’s revenue has been growing year by year, and Bits have become an important part of it. In their first 10 months, Bits have generated $12 million as revenue. And Bits in Extensions have opened up new possibilities. Viewers will be able to pay Bits to get in a priority queue to play in the same game as the streamer or participate in polls to choose the streamer’s next move and tell him what to do.
Bits in Extensions are live now in the Extensions Manager under the In-Extensions tab